Privacy Policy
1. Introduction
Spectrum Consultants Co., Ltd. ("Spectrum", "we", "us", or "our") operates as a Facebook API agency providing lead management and Conversions API (CAPI) services. This Privacy Policy explains how we collect, use, and protect information obtained through our Facebook-integrated services.
2. Information We Collect
When you interact with our clients' Facebook Pages, Lead Ads, or Messenger experiences, we may collect:
- Name, email address, and phone number (from Lead Ad forms)
- Facebook User ID and Page-scoped identifiers
- Messages and conversation content sent via Messenger
- Ad interaction data (click source, campaign, ad set)
- IP address and browser/device metadata (for CAPI matching)
3. How We Use Your Information
We use collected information to:
- Qualify and grade leads using AI-assisted analysis
- Send conversion signals to Facebook via the Conversions API to improve ad delivery
- Route qualified leads to our clients' CRM systems
- Provide analytics and reporting to our clients
- Comply with legal obligations
4. Facebook Platform Data
Data obtained through the Facebook Platform is used solely for the purpose disclosed to users and as permitted by Facebook's Platform Policy. We do not sell Facebook user data to third parties. We do not use Facebook data for advertising targeting outside the scope authorized by the user.
5. Conversions API (CAPI)
We use Meta's Conversions API to share conversion event data with Facebook on behalf of our clients. This data is hashed before transmission and used only to measure and optimize ad campaign performance. You may opt out by contacting us at the address below.
6. Data Retention
Lead data is retained for a maximum of 90 days unless a longer retention period is required by our client's service agreement or applicable law. CAPI event logs are retained for 30 days for debugging purposes.
7. Data Sharing
We share data only with:
- Our clients — the business that ran the Facebook ad you responded to
- Meta Platforms — via the Conversions API for ad optimization
- Service providers — hosting and infrastructure providers bound by data processing agreements
We do not sell personal data.
8. Your Rights
You have the right to:
- Access the personal data we hold about you
- Request correction or deletion of your data
- Withdraw consent at any time
- Lodge a complaint with the relevant data protection authority
To exercise these rights, visit our Data Deletion page or email us at toppoint@me.com.
9. Security
We implement industry-standard security measures including TLS encryption in transit, hashed PII for CAPI transmission, and access controls on all data stores.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated date. Continued use of our services constitutes acceptance of the updated policy.
11. Contact Us
Spectrum Consultants Co., Ltd.
Email: toppoint@me.com
Website: spectrumapi.net